
The story of the MSN Football Predictor game design started with their core branding. So long as their signature web furniture and assets were present in the product they were happy to leave the brief open-ended for me. So after generating an initial layout, I'd received positive feedback and brought the site to a near-complete state.
The story progessed when the Sega Football Manager predictor game was launched and its design caught the eye of the management at MSN. They saw great potential in the work I'd done for Sega and urged me to take their product off-brand to broaden the scope of the art. I came back with a richer design which satisfied the client entirely.